Vision/Mission/Strategy

Vision

Our vision is to promote healthy lifestyles among all Americans and thereby reduce medical costs and utilization, improve quality of life, and enhance productivity.

Mission

Our mission is to make health promotion an integral part of all elements of society including clinical settings, schools, workplaces, neighborhoods, families, and local, state and federal policy.

Strategy

Our strategy is to engage the health promotion community in developing, supporting and passing legislation that contributes to our mission.

Process

We spent two years in discussions with more than 300 organizations and individual health promotion leaders to get a sense of the needs of the health promotion community and to determine which of these needs could be addressed through federal policy. We also meet with more than 350 congressional offices to educate them on the concept of health promotion, and get a sense of their interest in working to integrate health promotion concepts into society. This experience led us to introduce resolutions in 2001 in the Senate and House of Representatives  called Building Health Promotion into the National Agenda. Our discussions also helped us compose a number of pieces of legislation which resulted in us taking the lead in composing two additional pieces of legislation.